Sara Kerr

Musings

Lover of Snow, Winter Vacations, Good Beer & Great Music, Minnesota Weather, French Wine & Sidewalks. Yogi for life.

Tag: Marketing Management Association

Student Privacy and Self-Promotion in Social Media Education

September 18, 2012

The following is my paper and presentation for the Marketing Management Association Fall 2012 Educators’ Conference in Minneapolis (well, Bloomington, actually). Students in higher education enter class with varying degrees of social media experience, skill, and comfort. Traditional age students that grew up with technology, often called “digital natives” (Prensky) use the Internet and social…
Marketing Management Association Presentation

September 22, 2011

My presentation — with the great Dr. Mary Henderson — at the Marketing Management Association fall conference in St. Louis. Innovation & Social Media: The Development of a New Integrated Marketing Communications Course View more presentations from Sara Kerr