Great tips from the Social Media Examiner once you’ve mastered easy social media tips, such as just creating a Facebook page.
Click: 8 Hot Social Media Tips From Eight Industry Experts to read the full post compiled by Amy Porterfield.
My favorite tip?
#5: Meet people in real life
“I’m from Boston and we used to have a huge user group here called the Boston Computer Society,” says Steve Garfield, author of Get Seen: Online Video Secrets to Building Your Business. “
Sara Kerr 
Great tip!
It’s also less threatening I think to meet people on Facebook/Twitter.
This was extremely helpful! My favorite was: #3 Don’t over-focus on marketing – “All too often, businesses overlook the ’social’ part of the phrase social media marketing and jump straight into the ‘marketing’ part… to their detriment.” I have talked to a few other small businesses about social media marketing and they said it did not work. I think it was due to this though, it’s not just “build it and they will come”, content matters and updating is key.