Social Media in Radio
Last week Social Media Breakfast Minneapolis-St. Paul explored how social media brings new listeners to broadcast radio. Jenny Huschka (@PrincessSushi) interviewed Clear Chanel radio personalities learning how they use social media, what they like (#Twitter) and don’t (#Facebook).
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#SMBMSP organizers and the Clear Channel panel.
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#smbmsp56 today – thanks for having us & thx to our moderator @PrincessSushi & @smbmsp team! I had a great time! pic.twitter.com/kqcRAXKxH0 -
@daveryankdwb @falenkdwb @DarknessRadio @Chawk1003 All hilarious and very sharp. Great #smbmsp56 panel.
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“@StKateMBA The @1013KDWB radio personalities are very social media savvy from a biz perspective #smbmsp56 and #authentic” Thank you!
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“Terrestrial radio will always be around” @DarknessRadio #smbmsp56
Until we have 100% Internet access, anyway.
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Social Channels
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Other sm channels? @falenkdwb is on Instagram, Pinterest. #smbmsp56
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Not much love for Google at Clear Channel. #smbmsp56 #notsurprised
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Podcasting and social parallel: they are both the keys to the kingdom. Use them to build credibility, sell elsewhere #serioustweet #smbmsp56
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Social Practices
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Twitter becomes another #storytelling channel for radio programs #smbmsp56
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#smbmsp56 zif Facebook is on the way out, what’s taking its place?
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“@caitlinmscanlon: One might even argue that social media is where Everyone needs to be, not just radio. #smbmsp56” Exactly
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Gets all his news from twitter. @DarknessRadio from the #smbmsp56 panel. How else can get the newest news?
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“Say it, forget it; write it, regret it.” Good advice from @DaveRyanKDWB #SMBMSP56
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How do you react to something that has blown out of proportion on your Facebook page? Do you discuss it on air? #smbmsp56
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If someone is mean to you on Twitter, simply retweet them and let the magic of Twitter take over. @DarknessRadio #smbmsp56
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Props to @millsfleetfarm for following @daveryankdwb on twitter – he gave you a shout out at #smbmsp56 today!
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How to measure your analytics as a radio personality. Why not follow 5,000 accounts? #smbmsp56
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@darknessradio does suicide prevention tweets – “important to let people know you are human.” #smbmsp56
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“That was cool… But what GOOD did it do us?” The question that haunts all in social media. #smbmsp56
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Twitter allows you to see NOW what matters to people–but what good does it do for the bottom line? #smbmsp56
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Best comment from @DarknessRadio “Hey! They get it” re companies respond quickly via Twitter #smbmsp56
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1. Retweet everything. 2. All the radio personalities do their own tweets. #smbmsp56
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Twitter is an engaging format for Q & A on the radio #smbmsp56
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“@caitlinmscanlon: “I feel less annoying on Twitter.” Wise words from @falenkdwb #smbmsp56”haha:):)
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Questions
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I think that’s still a legal grey area. “Who owns your twitter feed branded with employer info?” #smbmsp56
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Who owns your social Media profile? They do #smbmsp56
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St. Kate’s MBA (@StKateMBA) Sponsors Social Media Breakfast Minneapolis-St. Paul (@SMBMSP)
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Like #bacon on a BLT sandwich, an MBA is an integral ingredient to business success.
#StKatesMeansBusiness #SMBMSP56 -
.@stkate MBA Grads combine the best new media training with the financial acumen to make smart decisions. #StKatesMeansBusiness #SMBMSP56
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The @stkate MBA is honored to sponsor @smbmsp! What a great group of people! See you soon. #StKatesMeansBusiness #SMBMSP56
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St. Catherine University MBA
An MBA grounded in the real world of today’s businesses. You’ll graduate equipped with skills to…
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Sara Kerr 