Sara Kerr

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Lover of Snow, Winter Vacations, Good Beer & Great Music, Minnesota Weather, French Wine & Sidewalks. Yogi for life.

Category: Small Business

  • A small business’ perspective on “How to Do Social Media.” Strategy + Content

    I learned something today about Social Media (rarely a day when I don’t), but this was significant. I went to visit a business that my most recent crop of students wrote an Integrated Marketing Communications plan for. Other than being disappointed that they couldn’t remember the plan, which was delivered about three weeks ago, I…

  • Who’s Afraid of the Big Bad Blog?

    A smart student with great advice for small businesses.   I was recently talking with a friend who’s owned her own business for some years now and works out of her home. So far she has a LinkedIn account and professional web page. My intention was to explain social media and how valuable blogging could…