Sara Kerr
Musings
Category: Communication Tools
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Continuing on the theme I started with 3M at the Minnesota Children’s Museum, here are some other places I’ve experienced someone’s message… Merlins Rest Menu Why I like it? An unobstrusive plug to be social and find them on Facebook and on Twitter @Merlinsrest. Besides I’ve always loved their name. It’s ambiguous and reflective of…
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Everywhere I turn, places are named. My local hockey arena, thanks Xcel. My baseball stadium, thanks Target. Corporate support can add a lot to a community. Does it make me feel warm and fuzzy about the corporation? Not really. Does it better position the corporation in my mind’s eye? Not usually. Do I understand what…
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The Future of the UnSummit View more presentations from Pete Barry
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I put the following into Wordle: sara-kerr.com SaraGenevaNoreauKerr SaraKerr Sara Kerr @Sara_G_N_Kerr sara-kerr.com SaraGenevaNoreauKerr SaraKerr Sara Kerr @Sara_G_N_Kerr Sara Kerr is an adjunct professor at Saint Catherine University in St. Paul, MN and a partner at Tobacco Road Technologies in Chapel Hill, NC. She’s been enjoying the realm of marketing for 20 years at Northwest…
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Something weird was going on with my Mac a few months back. I called support and they fixed my problem. It took a while, but the technician was fabulous. I was extremely impressed. Not impressed enough to Tweet about it, but impressed. A few days after that Apple emailed me a customer service survey. I…
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I noticed another change the other day. My toothpaste now comes in plastic tubes. Stop the Presses! Yes, I know that if you use Crest or Colgate, this is nothing new. But for years, Tom’s of Maine packaged their paste in recyclable aluminum. The problem? While it might have been a good idea at its…
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Maybe it doesn’t matter to you, but to me it does. Where is my foil lining? Where is my paper wrapper? Where is the Hershey bar I grew up with? Saturday night we celebrated lakeside with a bonfire and s’mores. Six lovely chocolate bars wrapped in a cellophane package. Each chocolate bar wrapped in printed…
Sara Kerr 