Old School, New School — What Comes Around, Goes Around

In marketing, we always talk about distinguishing yourself, finding your niche, emphasizing your uniqueness.

Lately, I’ve been telling my students to think about using paper.

Paper, as in door hangers, business cards, and table tents. All with QR codes, of course. But paper, never the less.

Why? Because people don’t use it that much anymore. Now it’s unique, different, and special.

What are you doing to stand out from the crowd?

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s